Event Industry is a gigantic sea of news and information with all the latest trends and events being hosted across the globe. Sieving through the enormous information can be tough and tedious. Blogs are a great source of spreading awareness amongst the event professionals of what’s trending in the events industry. Content is always appreciated by the readers, in all forms; images, text, graphics, and videos.

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August month has been a major contributor of news and new thoughts to the events industry, feeding knowledge from across the globe about the latest happenings. We have covered 10 of the best blogs for August 2018.

1. Forbes — 3 Reasons Why CMOs Should Embrace Experiential Marketing

event industry blog roundup

Experiential marketing is getting wide exposure in the events industry as it depends on the type of experiences consumers and clients get in the events. The Forbes article has precisely laid down 3 definite reasons to embrace the experiential marketing.

Read here

2. Eventplanner.net — How to Successfully Validate Your Event Idea

event industry blog roundup

Event planners put ample amount of efforts into brainstorming for new ideas and strategies to help event become successful. But, are they on the right path? Here’s an amazing blog where you can find all your answers and helps to validate the ideas for the event.

Read here

3. Meetings Net — A Virtual Events Minefield: Pro Advice for Planners 

event industry blog roundup

There are numerous risks that event planners must strategize and overcome while planning a virtual tech event. In this article, contingency planning has been accurately covered and explained, creating a new approach for event profs making them aware of the threats and how to prep accordingly.

Read here 

4. Event Marketer — Five Strategies For Elevating Events With Augmented Reality 

event industry blog roundup

Every now and then, event professionals pitch in brand new ideas to increase the engagement and ROI of an event. This blog presented by ‘Event Marketer’ has researched and presented 5 unique strategies to market your event using augmented reality. Let’s see how.

Read here

5. Event Industry News — Guest Blog: What I’ve learned from 1,000 events 

event industry blog roundup

Every event is a learning experience for all the stakeholders involved in that event. Here is an experience sharing article by a firm who passed a 1000 event milestone. Click on the link to know more about the same.

Read here 

6. Hello Endless — Motivate Your Event Staff with These Tips


Every event has a dedicated team working hard day and night to make it reach pinnacles of success. Staff performance depends on the teamwork, team building acts and how they are being motivated positively to achieve their goals. Here are a few mind-blowing tips to motivate your staff.

Read here

7. Smart Source — Tips for choosing a Projector for Your Outdoor Event

event industry blog roundup

Vast use of technology in events not only drives engagement but also helps in maximizing the event ROI. Choosing correct hardware and software with proper placement of the devices is crucial. 
With the following tips, a great outdoor event can be successfully planned.

Read here

8. Bizbash — Checklist: 8 ways to keep event clients happy –

event industry blog roundup

Bizbash always provides the readers with useful content that helps the event profs at some point of time while planning an event. This checklist is literally a savior for all the event professionals be it event tech vendors or event planners on how to keep their clients contended with the provided services. 

Read here

9. TSNN— How to Get the Most Out of Your Trade Show Display


Trade shows are a platform open for building new business relationships as well as to grow your own business by fetching new leads. Every tradeshow is unique in its own way by providing numerous event networking opportunities and can attract a large audience just by its display.

Read here

10. Corporate Event News — Kill the Giveaways and Create an Experience Instead 


Event giveaways have been a widely used methodology for the event organisers to lure the attendees into coming in contact with them or their stands/stalls at a tradeshow. Every time an attendee encountered a stall at the event, they took something tangible from there. How about creating an intangible experience?

Experiences stay with people for a longer duration that they can share as well which will help in event promotions. To make this happen here’s an article that will help you out.

Read here

We’ll be back with our September version soon! If you would like to add any particular blog or have any suggestions, do let us know. 

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